Facebook is testing augmented reality ads in the News Feed

Techcrunch --------- Facebook is giving advertisers new ways to show off their products, including with augmented reality. At its F8 developer conference earlier this year, Facebook announced that it was working with businesses to use AR to show off products in Messenger. Now a similar experience will start appearing in the News Feed, with a select group of advertisers testing out AR ads. Ty Ahmad-Taylor, vice president of product marketing for Facebook’s global marketing solutions, showed off ads that incorporated his face into Candy Crush gameplay footage, and other ads that allowed shoppers to see how virtual sunglasses and makeup would look on their own faces. To learn more click on the picture below to read the article.