• Safi Bello

How To Guide For: Understanding Consumer Sentiment And A Look At The Rise In Consumer Sentiment

Consumer Sentiment is measured using the Michigan Consumer Sentiment Index (MSCI). It is a report that is released twice a month from data collected from telephone surveys conducted with 500 U.S. consumers. It is the measurement of consumers' attitudes towards their financial positions and the present situation as well as expectations of the economic conditions. Approximately 60% of total survey results are released in the preliminary report on the 10th of each month whereas the final report for the prior month is released on the first of the month. Since consumer spending accounts for almost two-third of U.S. GDP, the level of consumer sentiment then becomes a key indicator to gauge the health of the economy. The pattern in consumer attitudes has the foremost influence on the stock market. The retail industry is the most affected by the consumer sentiment, due to the fact that their profits are directly affected by consumer spending. The Consumer Sentiment is at a 12-Year high. The Sentiment Index was 98.2 in the December 2016 survey, up from 93.8 in November and 87.2 in October. According to data, an all-time record number of consumers spontaneously mentioned the expected favorable impact of Trump's policies on the economy, expecting greater growth would lead to more jobs. To learn more about Consumer Sentiment click on the pictures below to read the articles.

Consumer Sentiment - Read More from Investopedia
US consumer sentiment at 98.2 in Dec vs 98.0 reading expected - Read More from CNBC
Consumer sentiment hits highest level in 12 years in December - Read More from Market Watch
Consumer Sentiment in U.S. at 12-Year High After Trump Win - Read More from Bloomberg News
U.S. Consumer Sentiment Rises to Highest Level Since 2004 - Read More from The Wall Street Journal

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