• Safi Bello

WhatsApp will launch its first digital payments service in India

The Verge ------- WhatsApp is the most popular messaging app in India, with over 200 million users — more than it has in any other market. And to capitalize on this, the company is reportedly planning to launch a digital payments service in the country some time in the coming months. The move was first reported by local media, with a spokesperson for the company later telling Bloomberg that WhatsApp wants to “contribute more to India’s vision for digital commerce.” What exactly WhatsApp will offer users isn’t clear at this point, but the move is logical, perhaps even necessary. Since Facebook bought WhatsApp in 2014 for $22 billion, the app has continued to grow in popularity and now boasts more than 1.2 billion users. But, is has yet to find a way to monetize its user base. (WhatsApp did once charge an annual $1 subscription fee, but this was dropped in 2016 as a barrier to user growth.) To learn more click on the picture below to read the article.

WhatsApp will launch its first digital payments service in India - Read More from The Verge

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