Instagram has announced today that advertisements are coming to Stories. According to Instagram -- By viewing insights, you can learn how to create more relevant content that resonates with your audience. In addition to viewing insights, you'll soon be able to run immersive, full screen ads in stories. Ads in stories will let you use targeting, reach and measurement capabilities that make your ads personally relevant to the people you want to reach -- which is unmatched in a stories experience today. To unveil this first-ever, full screen ad to Instagram Stories, and create the most impact for businesses and Instagrammers alike, we'll test with 30+ clients around the world, including: Capital One, Buick, Maybelline New York, Nike, Yoox, Netflix, and Qantas. With roughly 70% of watched stories being sound-on, this immersive, full screen nature creates an intimacy with people like never before. To learn more about ads to appear on Instagram click on the pictures below to read the articles.
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